The American Airlines AAdvantage Co-Brand Product team sits within the U.S. Branded Cards North America business unit. With 35+ years of history, the Citi/AAdvantage cobranded credit program is one of industrys largest travel loyalty credit card programs. The Citi Product Management team collaborates with American Airlines to design and market a suite of consumer and small business credit cards that use the airlines loyalty program currency, travel assets, and marketing channels. The team is responsible for defining the strategy for most aspects of the card program, including product value propositions, loyalty marketing, above-the-line advertising, new account acquisition marketing, P&L management, and customer experience.
The Existing Customer Marketing & Events team delivers a comprehensive engagement strategy for the Citi/AAdvantage portfolios Consumer and Small Business products. It ensures the profitability of the portfolio by developing and implementing strategies that create an effective customer lifecycle journey from Early Engagement to Retention by driving spend & ANR, improving Cardmember engagement, and creating efficiencies across assets and channels.
Key responsibilities
The VP, Product Management, Existing Customer Marketing & Events role will be responsible for:
Candidate Qualifications
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Job Family Group:
Product Management and Development------------------------------------------------------
Job Family:
Product Management------------------------------------------------------
Time Type:
Full time------------------------------------------------------
Primary Location:
New York New York United States------------------------------------------------------
Primary Location Full Time Salary Range:
$129,840.00 - $194,760.00
In addition to salary, Citis offerings may also include, for eligible employees, discretionary and formulaic incentive and retention awards. Citi offers competitive employee benefits, including: medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
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Anticipated Posting Close Date:
May 21, 2024------------------------------------------------------
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